
Middle East recovery could take for decades
In a recent interview with Arla's executive director it was explained that it would take a long time for the foreign firms to re-establish the business and good trading relations with the Middle East.
"This could take years, but we want to see a dialogue that can solve the conflict and allow us to work towards re-establishing Arla's business in the Middle East."
The words of Arla were where said with precaution as they announced the production of their firm had ceased all production for its key Middle East dairy market, which brings the firm around €348.4m in sales per year.
The long-term financial fallout could be just as serious, with the Middle East viewed as a key growth region by Arla. It recently announced a plan to increase sales there to €549.9m over the next five years.
The group said its 1,200 employees in the Middle East would be kept on "to ensure that Arla can quickly restart production if consumers are prepared to buy Danish products once more".
This is just news for the Middle East.